The first time I heard Lost on You on the radio, I was floored: the range of her voice, her style, the way the song reaches deep inside you. I knew I had to meet her one day. In 2017 she played Colours of Ostrava, a festival set in a former coal mine, now a European heritage site, and well worth the trip. I sneaked backstage with my cinema camera to grab a few shots of her set. There was no press in sight, which is when I realised I was in real trouble. LP passed right by me and flashed a warm, knowing smile, as if she were in on the secret. Moments later, security found me, escorted me out of the festival and confiscated my camera. I don't blame them; I had no right to be there. I sneaked back in, twice, to get my camera and footage back and got kicked out again. Truth is, I had slipped in as festival crew and had been camping on site for three days, but that's a story for another time. A year later, a mutual friend from LA introduced us properly over FaceTime, and I finally got to show her what I had shot in Ostrava. Fast-forward to a Sunday night in 2023: my phone rang, and it was LP.

By Monday I had the song broken down beat by beat. By Tuesday I had pitched LP a few scenarios, and by Wednesday we had landed on a short heist film: a high-stakes poker game where LP beats the big boss at his own table, steals his girlfriend and runs off with the briefcase, helped by her accomplice, played by her guitarist Andrew Berkeley Martin. The day before the shoot, LP asked for a prologue: the two of them planning the heist in a tattoo parlour. She got a real tattoo reading “Lucky” on her right thigh, all of it caught on camera, and it made the final cut. Then came the easy part: making it happen. I called in every favour I had, and close friends joined the cast. Jean-Christophe Gramont, owner of Prague's 1930s Royal Theatre, opened his doors, and we turned it into a burlesque cabaret. There was no time for costume fittings or choreography rehearsals; everything came together on the spot. While we shot scenes in the hall, the Prague Burlesque troupe was rehearsing its routine alongside us. Everyone played their part. It was intense, but we were all in sync, from the stage manager on lights to the stylists and wardrobe assistants making last-minute adjustments on the fly. It was such a blast.

Six days from phone call to shoot, LP had her first music video made in Europe, and it has since passed 4.5 million views.